Market analysis for a leading German seller of floor coverings and parquet
The leading seller of floor coverings in Germany relied on weastra’s expertise in sounding the potential of entering the Slovak market. An in-depth study comprising competitive analyses, depiction of import-export numbers, trend of local markets‘ demand and price levels regarding the company‘s products was conducted. The study provided hands-on recommendations for next steps and was hence a decisive factor in the company’s decision of how to proceed in the expansion project.
