Facilitating market entry of a major French sporting good chain
The global sports retail player relies on a market analysis by weastra during its expansion project to another CEE market. The innovative retail concept has already proven successful in CEE with stores in Poland and Hungary. The analysis assists the client to make the right strategic decisions in the planning and build-up phase of the expansion project. The in-depth insights of the analysis reveal the true picture of the market given weastra’s grass-root research method in 1-to-1 interaction with the most relevant players on the market. The client is confident to enter the new CEE market well-prepared and confident of achieving fast business success thanks also to the cooperation with its competent local partner weastra.
